Navigating the Satellite Tracker Market: Finding the Perfect Fit

Before determining the right asset-tracking device required, it’s essential to assess what the tracking device needs to achieve. Take into account the specific types of assets that require tracking and the geographical areas where assets will be located. If there’s a fleet of vehicles traveling through remote regions with limited cellular connectivity, a satellite asset tracker that provides reliable global coverage will be required. However, if fleet operations are in urban areas with robust cellular networks, a hybrid solution that combines cellular and satellite tracking could be a more cost-effective option.

Another crucial factor to consider is the level of tracking accuracy required. Some applications demand real-time and precise location updates, such as high-value shipments or sensitive equipment. In such cases, a device that offers high accuracy and frequent data transmission will be essential. On the other hand, if periodic location updates are sufficient, a device with longer battery life and less frequent data transmission would be more suitable.

Many tracking devices use a vehicle’s electrical system as their principle power source, connected via 9-30v input or USB; cars, trucks, boats, aircraft etc. If this applies to you, you’ll have a wide choice of devices and don’t need to be particularly concerned with the power draw, even if you’re transmitting a location signal very regularly.

However, when it comes to assets operating in remote or power-constrained locations, having an understanding of power requirements is a must. Satellite trackers consume power to transmit location data, and the battery life can vary based on the device and frequency of usage.

If real-time tracking and monitoring are essential, it’s advisable to choose devices with longer battery life. Also, considering options such as solar power or power-saving features can help extend the tracker’s battery life, ensuring uninterrupted functionality even in remote areas with limited access to power sources. However, if tracking requirements revolve around reporting exceptions only or require low-frequency updates, there are tracking devices available with extended battery life that can last for weeks or even months. These devices strike a balance between conserving power and providing periodic updates, ensuring assets can be tracked effectively without constantly draining the battery.

When choosing a tracker, it’s important to consider ongoing airtime and service charges. You have options like pay-as-you-go, monthly fixed payments, or post-pay invoicing based on actual usage (note that this can be more expensive than fixed payments).

You can also pay per asset, or in some cases, use ‘pooled’ data so that all assets are drawing from the same data allowance (this gives you flexibility if assets’ tracking requirements change week on week, or month on month, while still having a fixed monthly payment).

Ground Control offers very flexible pricing models, and is competitive on airtime too. Our most popular tracking airtime services include Iridium Short Burst Data (SBD) and Inmarsat BGAN M2M.